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    BJP philosophy

    Jiří Procházka in training

    Where there’s a will,
    there’s a way.

    Find your own path. Develop your potential. Live in truth. This is what BJP stands for – in training and in everyday life.

    Explore our values

    Our mission

    To inspire people to find their own path to fulfilling their full potential and living in truth.

    Our mission gives meaning to our work. It is a lasting ideal that brings us together and guides what we do.

    Our vision

    To build an academy and a community that supports talent and everyone who wants to develop their potential.

    We want to inspire people to pursue mastery and a warrior's mindset. Our vision sets the direction in which we want the brand to grow.

    Seven values. One path.

    Our values come from Bushido, the code of the samurai. They matter when we act on them – even when doing so is difficult or puts us at a disadvantage.

    01A calm mind, the right decision, the right attitude
    We act rightly and honourably, in the fight and in everyday life. We seek the inner balance that helps us make difficult decisions and accept their consequences.
    02Courage and bravery
    We face obstacles and discomfort with courage. We hold on to what is good and work to fulfil our potential. Even in difficult situations, we seek courage and composure.
    03Right conduct and truthfulness
    We live and act truthfully, fairly and with consideration for others. We know that everyone makes mistakes. We learn from them and remind one another of our values.
    04Kindness and compassion
    We look at the world with kindness. We help those who need it and forgive ourselves and others. A mistake is not a reason to give up on someone – it is a chance to try again.
    05Complete honesty
    Honesty towards ourselves and the world is essential to us. We do not turn away from the truth, even when it is hard to say. When our view of ourselves proves wrong, we are ready to change it.
    06Honour and glory
    We keep our honour, act with respect and acknowledge others. We work to keep improving. We act more than we talk – through our actions, we come to know ourselves.
    07Loyalty and devotion to our path
    When we commit to a path, we give it our energy and honour our commitments. Not only when we feel like it. Perseverance gives direction to our work and growth.
    Jiří Procházka focused during training

    A warrior's mindset

    A warrior accepts challenges, acts with courage and works on himself. He wants to push his limits and improve the world around him. His strength shows in his actions.

    Where there is a will, there is a way. At the same time, we take care not to let determination turn into arrogance or a constant search for new battles.

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